https://youtu.be/Uiy3dkTwPcQ
1. they are trying to show that even on their rainiest day they still don't have enough water for them to survive. they are trying to let people know they don't have much clean water.
2. they aren't launching a new product.
3. they aren't competing with anyone else but instead they would all be working together to achieve the goals that they have set. there goals are to get clean water to the people who need it the most.
4. they are not rebranding.
5. this would be a goal not for the company but for the public to get involved in so they can do things such as donate on the website and leave feedback on what the company could do to improve what they are doing.
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